Rick Ross Identifies Himself as a Cow Farmer, Invests in $10M-Scale Farms

Hip-hop mogul and entrepreneur Rick Ross is expanding his portfolio far beyond music and luxury cars — straight into the heart of agriculture. The 48-year-old rapper, known for his extravagant lifestyle, has recently revealed his new passion: cow farming.

In a recent interview, Ross proudly referred to himself as a “cow farmer,” sharing that he’s been heavily investing in farming ventures with operations valued up to $10 million. His interest in agriculture isn’t just a hobby — it’s a serious business move that reflects his growing focus on sustainability and long-term investments.

Rick Ross has previously shown love for rural life through social media, posting photos and videos of his livestock at his massive estate, dubbed “The Promise Land,” in Georgia. His land includes wide pastures, horses, and a growing number of cattle — a surprising turn for a man once known mainly for rap lyrics about Maybachs and Miami nights.

“I love the land. I love the animals. I love the business,” he said. “It’s generational wealth.”

Fans were surprised, yet impressed, with his commitment to agricultural life. Ross mentioned that owning farms gives him peace, a new level of discipline, and a deeper understanding of where food comes from — something he believes everyone should respect.

Beyond the cows, Ross has hinted at expanding into other areas of farming, possibly poultry or crops, depending on what the land and business demand.

With this move, Rick Ross joins a small group of celebrities who are quietly building agricultural empires behind the scenes. From rap icon to real estate investor, and now a full-blown cow farmer, the Boss continues to redefine what it means to be a modern mogul.